It’s no surprise that the field of cosmetic surgery is competitive. With traditional medical insurance not picking up the tab customers are much more likely to comparison shop and find the best value for their money. It can be very difficult for a cosmetic surgery practitioner to provide both an excellent quality of care combined with a price that is competitive in the local market.
When looking for examples of best practices, Mark Mofid is one of the first names that comes to mind. Starting out initially in an 850 square foot space he has considerably grown his practice to accommodate the newest treatments as well as tried and true methods.
The way Mark Mofid built his practice was a mix of conventional and unconventional business philosophy. One of the most conventional pieces of advice he gives newcomers is to never put the cart before the horse. With so many procedures, options, and new technology it can be very tempting to invest heavily and things that you are not comfortable with. Mark Mofid started his practice small and grew it from there once he had established his client base and experience.
On the unconventional side of things is his staffing practices. Mark Mofid wholly believes that “experience is overrated“ and that some of his best employees have been diamonds in the rough. This makes quite a bit of sense for generalist positions such as front office staff. In many cases it’s more important for a person to be driven and motivated rather than have experience. Sometimes this experience can be a detriment if too many bad habits are learned.
It is important to note however that you cannot expect to retain quality employees forever. You should expect and actively seek out employees who want to advance in their careers. You may not be able to keep them forever, but you this is the only way to ensure that you only hire the most driven and motivated people.
These combined techniques have made Mark Mofid a standout in his industry. These lessons are often applicable not only to cosmetic surgery, but also to small business and entrepreneurship as a whole.
Getting medical help to make the most of your appearance has never offered more opportunities. Consumers can choose from fast outpatient procedures like Botox injections, chemical peels and lasers that smooth the skin. There are also plenty of highly qualified aesthetic surgeons who provide more extensive treatments. Common examples of these are breast augmentation, face lift or eyelid surgery, liposuction and nose reshaping.
At any given time, some of these surgeons are especially “hot.” you hear their names at dinner parties or run across them on social media. These are the aesthetic surgeons who have established themselves as tops in the field. You will find a few in every region of the country from California to New York to Florida.
Jennifer Walden is a recent addition to the ranks of these elite and popular cosmetic surgeons. Dr. Walden grew up in Austin, Texas. As an undergraduate, she studied biology at the University of Texas. She earned her medical degree from the University of Texas Medical Section. She compiled a top academic record, which in turn earned her a spot on the staff of the prestigious Manhattan Eye, Ear and Throat Hospital. Once in New York City, Dr. Walden trained in aesthetic surgery with some of America’s leading experts. Her talent and skills soon established her reputation as one of the nations leading up and coming cosmetic surgeons.
North American Spine, located in Dallas, Texas, is a leader in minimally invasive spinal care. North American Spine has an 86% success rate and 92% of its patients would recommend their services to someone suffering with back and neck problems. Patients who review North American Spine agree that they are well-respected not only for the quality of treatments, but also for its ethics. If a doctor meeting with a new patient thinks a different treatment, one that they do not offer, would benefit the patient more, he or she will guide the patient to another facility to help. Bottom line, North American Spine just wants to the patient to feel better.
North American Spine works with top physicians in spinal and neck pain management, ensuring their patients receive the best possible care. All of the doctors who work with North American Spine are board certified; some are even double board certified, a rarity in any field. Patients can rest assured knowing they are in the care of the best doctors available in this field.
North American Spine is the exclusive provider of the AccuraScope Procedure. This procedure allows the doctors to treat a number of spinal conditions, such as herniated or bulging discs, pinched nerves, sciatica pains, etc. It’s minimally invasive and takes less than one hour to complete. It uses a very small laser that only treats the tissue it touches. Besides the benefit of avoiding surgery, this procedure also saves patients an average of $23,190 over 5 years because of the subsequent reduction in expenses, including medical visits and medications.
The facility was recently featured on KFOR, an NBC affiliate station in Oklahoma City for their use of the AccuraScope Procedure. The segment featured Joe Berry from Oklahoma and highlighted his personal story. Joe was a firefighter and EMT. He was in constant pain and was taking painkillers all day, every day. His doctor told him surgery (which would require taking one year off from work) was his only option. Joe sought help at North American Spine and decided to undergo the AccuraScope Procedure. Joe was able to walk out of the facility with immediate pain relief.