When you own a business without having any partnerships, the onus is completely on you to make it successful and it gets really hard. And if it’s a small business, then it might be more challenging to scale and if you are a women business owner, then you are setting up yourself for some extra hassle. According to Mina Ebrahimi, the owner of Saint Germain Catering, even though money is definitely the number one priority in all the businesses across the globe, there are many hurdles that female business owners face. Let us look at some of them through her eye:
- Perception is one of the main hurdles that women business owners face day in and day out. She feels that there is still a lot of debate about the leadership potential of women. If you are too friendly, there are people who could easily take advantage of you and if you are too harsh, then you are likely to be looked upon as weird. Ms. Ebrahimi feels that there is a thin line that all the women business owners need to draw to be successful at what they do.
- Creating a strong work culture is very vital for successful business operations on a daily basis. According to Ms. Ebrahimi, women tend to bring more positive culture into the workplace as they have the inherent quality if bringing everyone on the same page. Even though this is not as easy as it seems and a lot of women face different setbacks, establishing an appropriate corporate setting could pay off in a million ways. She feels that there are some taboos created in the world that are very focused towards women. If you cry after having a long and tough day or hug someone for something good, people generally do not consider these to be inappropriate outside of work. But since women are known to be very emotional, it gets carried away in the workplace and Ms. Ebrahimi believes that it is good to draw a thin line here.
While there could be more than the above, she is still a strong advocate of creating a healthy and conducive work environment.